2022 Insurance Trends

Working at Statefarm’s West Caldwell, New Jersey office, John Urchak is an award-winning insurance agent. Through his expertise in various insurance types, John Urchak helps individuals in Essex and Passaic Counties plan for unforeseen events and prepare for the future.

Many changes will occur in the insurance industry in 2022, affecting companies and customers alike. Due to changes in business practices across diverse industries, insurance companies will continue to modernize their operations in 2022. As businesses transition to at-home work, agents will learn to meet clients remotely. They will also continue to meet businesses’ increased claims filing for damaged or lost goods, resulting from 2021’s persistent supply chain issues. Companies will also utilize automation and digitization to streamline their processes so that agents can serve more customers quickly and effectively.

In 2022, insurance companies may also tap into underserved markets that either lack insurance or own insufficient coverage. Groups most impacted include customers in minority communities and millennials between the ages of 25 and 40. Current insurance messaging either neglects to account for marginalized populations’ specific needs or millennials’ preconceived notions of insurance costs or benefits. By promoting financial literacy among these groups, companies can reach new markets while improving customers’ lives.

Individual customers will also experience changes in how they interact with insurance providers. Continuing transformations from 2021, customers will purchase insurance from digital-only platforms more frequently and seek flexible plans for freelancers or customers searching for work. They will also receive increased exposure to insurance services offered by non-insurance companies, like Amazon, which offer insurance policies on goods.

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